wz · · chicago, il

william
zhang.

Full-stack designer working at the seam between product and engineering. Currently leading the end-to-end bank application redesign, referrals CX, and AI scaling for designers at Capital One. Previously shipping across banking, credit cards, and strategy.

2.2M
users on the Capital One Bank Apply experience, modernized end-to-end
+$14.7M
annualized revenue from the Credit Card Shopping Experience
Selected works

On the work.

I design at the seam of product and engineering, and I use AI as a tool to make the processes between our three worlds more efficient. I study the problem to understand it deeply, use research-backed evidence to form a strategy, and help scale it to customers by delivering pixel perfection. The goal is always measurable, impactful results for the business.

Outside of work, I enjoy playing saxophone around Chicago, tinkering with SmartMirrors, and cooking.

Focus.

  • IData-driven design: balancing customer outcomes with business performance.
  • IIFluency: across product and engineering, with domain expertise in banking and credit cards.
  • IIISystem-level solutions: winning for the business, not just the screen.
  • IVAI-integrated practice: design, research, and prototyping concepts.